WhatsApp chatbot builder: Automate the chats you repeat every day.
SAMWAD’s no-code WhatsApp chatbot builder lets you set up journeys that greet new leads, answer common questions, follow up on time and hand chats to your team. Drag in the blocks, publish, done.
Illustrative example
The basics
What is a WhatsApp chatbot builder?
Most WhatsApp conversations follow a pattern: the same questions, the same next steps, the same reminders. A chatbot builder lets you handle that pattern once, so your team doesn’t have to every time.
- WhatsApp chatbot builder
- A WhatsApp chatbot builder is a no-code tool for creating automated conversations on WhatsApp. You choose what starts the conversation, then add messages, buttons, waits and rules on a visual canvas. The result, often called a journey, runs on its own and hands customers to a person when needed.
Chatbot, AI agent or WhatsApp Flow?
Three tools, three jobs. Most businesses use them together: the journey sets the path, YARA handles open questions and a Flow collects details.
Chatbot journey
You decide the path. Customers tap buttons and pick from menus, and the journey replies, waits, follows up and hands over by your rules.
Best for: welcome menus, lead qualification, reminders and follow-ups.
AI agent (YARA)
Customers ask anything in their own words, and YARA answers from what it knows about your business.
Best for: open questions that don’t fit a menu.
WhatsApp Flow
A short form that opens inside the chat, for collecting several details at once.
Best for: bookings, applications and sign-ups.
Building blocks
Every journey has a start and a set of steps.
Pick what starts it, then stack the steps. You can change either at any time without touching code.
Four ways to start a journey
Steps you can add
WhatsApp rule: more than 24 hours after a customer’s last message, follow-ups must use a Meta-approved template. Plan your follow-up steps with an approved template ready.
How it works
Build a WhatsApp chatbot in four steps.
Choose what starts it
Pick a trigger: a keyword, an ad, a QR code or link, a button tap, a submitted Flow or an event from your own system.
Add the steps
Drag messages, buttons, files and waits onto the canvas. Reuse your approved templates for follow-ups.
Set the rules
Send people down different paths based on their replies, tag them, and decide when a person or YARA takes over.
Publish and improve
Turn the journey on, then see how many people start it, which buttons they tap and where they stop.
Illustrative
Examples
WhatsApp chatbot examples by industry.
Bring back carts that were left behind.
- Starts on its own when a cart is left behind
- Reminds with the exact items
- Hands questions to your support team
An example to start from. Change the messages, timings and rules to match how you work.
- Cart left behindSent from your storeStart
- Reminder with the cart itemsApproved templateAfter 1 hour
- If they tap “Need help”
- Assign to supportWith the cart detailsRight away
- Tag “Recovered” if they orderOrder event from your store
Turn ad leads into applications.
- Answers course questions with a menu
- Sends the brochure and fees right away
- Moves serious students to an application and a counsellor
An example to start from. Change the messages, timings and rules to match how you work.
- Message from your admissions adStart
- Course menuMBA · BBA · B.Tech
- Send brochure and feesPDF
- Application FlowInside the chatIf interested
- Counsellor call-backAssigned by campus
Qualify buyers before the site visit.
- Asks budget and BHK before anything else
- Shares only the matching project
- Books the visit and reminds the day before
An example to start from. Change the messages, timings and rules to match how you work.
- QR code on the hoardingStart
- Budget and BHK buttons
- Matching project brochure
- Book a site visitSaturday or Sunday
- Visit reminderApproved templateDay before
Fewer missed appointments.
- Confirms every booking in WhatsApp
- Lets patients confirm or reschedule
- Asks for feedback after the visit
An example to start from. Change the messages, timings and rules to match how you work.
- Appointment bookedFrom your clinic systemStart
- ConfirmationDate, time, addressRight away
- Reminder with Confirm / RescheduleDay before
- If “Reschedule”, assign front desk
- Feedback requestAfter visit
Renewals that don’t slip through.
- Starts from the renewal date in your system
- Reminds twice if there’s no reply
- Connects interested customers to an advisor
An example to start from. Change the messages, timings and rules to match how you work.
- Renewal due in 15 daysFrom your policy systemStart
- Renewal reminderApproved template
- If “Call me”
- Assign to an advisorWith policy detailsRight away
- Second reminder if no replyAfter 3 days
Fill seats and get people to turn up.
- Starts from a keyword on posters and posts
- Registers people with a Flow
- Sends the pass and reminders
An example to start from. Change the messages, timings and rules to match how you work.
- Keyword “EXPO”From posters and postsStart
- Registration FlowName, company, day
- Entry passSent as a fileRight away
- Event reminderWith venue mapDay before
- Thank-you and feedbackAfter event
Customer story
A college automated 83% of its repetitive questions.
With SAMWAD’s chatbot, a multi-campus college answered routine admission questions automatically and turned conversations into qualified leads.
Read the case studyPlans
Which plans include the chatbot builder?
Every plan from Starter up includes the builder. Higher plans add AI, Flows and custom connections.
| Chatbots & journeys | Starter | Advanced | Premium | Enterprise |
|---|---|---|---|---|
| No-code chatbot and journey builder | ||||
| Keyword, ad, link and event triggers | ||||
| Waits, follow-ups and handover to your team | ||||
| YARA AI agent inside journeys | — | |||
| WhatsApp Flows inside journeys | — | |||
| Custom journeys connected to your systems | — | — | — |
How many chatbots and journeys each plan includes is listed on the pricing page. The one-time Flexi plan includes a simple chatbot for bulk-campaign replies.
Works even better with
All features →FAQ
WhatsApp chatbot FAQs
Not sure where to start? Tell us the conversation you repeat most and we’ll show you how to automate it.
Book a demoWhat is a WhatsApp chatbot builder?
It’s a no-code tool for creating automated conversations on WhatsApp. You choose what starts the conversation, then add messages, buttons, waits and rules on a visual canvas. In SAMWAD, each automated conversation is called a journey.
Do I need coding skills to build a WhatsApp chatbot?
No. You build journeys by adding blocks on a canvas and choosing options. Developers only come in if you want your own systems, like a store or CRM, to start journeys through the API or webhooks.
What’s the difference between a chatbot journey and the YARA AI agent?
A journey follows the path you design, with buttons, menus and rules. YARA understands questions written in the customer’s own words. You can use both together: the journey handles the usual paths, and YARA steps in when a question doesn’t fit the menu.
What can start a journey?
A keyword or a customer’s first message, a Click-to-WhatsApp ad, a QR code or WhatsApp link, a tap on a campaign button, a submitted WhatsApp Flow, or an event sent from your own systems through the API or a webhook.
Can a journey follow up days later?
Yes. Add a wait step and a follow-up. If more than 24 hours have passed since the customer’s last message, WhatsApp requires the follow-up to be a Meta-approved template, so keep an approved template ready for those steps.
Can customers still talk to a person?
Yes. Any step can hand the chat to your team in the shared inbox, with the full conversation history, so customers don’t have to repeat themselves.
Can I use WhatsApp Flows in a journey?
Yes. A journey can send a Flow to collect details, and a submitted Flow can start a journey. Flows inside journeys are available from the Advanced plan.
Which plans include the chatbot builder?
The builder is included from the Starter plan up. How many chatbots and journeys each plan includes is listed on the pricing page.
How much does it cost to run a WhatsApp chatbot?
You pay for your SAMWAD plan, plus Meta’s WhatsApp message charges, which SAMWAD passes through with no markup. Replies inside the 24-hour customer service window are free; template messages are charged by category and country.
Get started
Build your first WhatsApp journey today.
Start with the conversation you repeat most: the welcome menu, a follow-up or a reminder.
Start free trialFor enterprises
Journeys connected to your systems.
Custom journeys with data from your CRM, store or ERP, with a priority SLA.
Book a live demo