WhatsApp for e-commerce & D2C: Recover carts, confirm orders and bring shoppers back.
Connect your Shopify or WooCommerce store to WhatsApp. SAMWAD sends cart reminders, COD checks, order and delivery updates, and back-in-stock alerts on its own, and answers product questions in the chat.
Hi Priya, you left the indigo cotton kurta in your cart. Size M is still in stock.
7:42 pmView cartThanks, Priya! Order #4821 is placed. ₹1,299, cash on delivery.
8:05 pmPlease confirm your cash on delivery order so we can ship it.
8:05 pmConfirm orderCancelYour order #4821 has shipped and arrives Friday.
11:20 amTrack orderDelivered! Thanks for shopping with Kaveri Handlooms.
4:10 pmGood news! The rust silk dupatta you liked is back in stock.
10:02 amShop nowIllustrative chat. Every message is sent automatically.
The shopper journey
Follow one shopper from question to repeat order.
Five moments where online stores lose sales, and what SAMWAD sends on WhatsApp at each one.
The momentA shopper finds you on Instagram and has a question. If nobody replies, they buy somewhere else.
Answer product questions, any time.
- YARA, our AI agent, answers questions about sizes, delivery and returns
- Smart product search shows matching products in the chat
- Hard questions go to your team with the full chat
Illustrative chat
The momentThe shopper adds a kurta to the cart, then gets distracted and leaves.
Bring them back to the cart.
- A cart reminder goes out after the delay you choose
- The message links straight back to their cart
- Only sent to shoppers who opted in to WhatsApp messages
Illustrative chat
The momentCOD orders that get refused at the door cost you shipping both ways.
Confirm COD orders before you ship.
- Order confirmation sent the moment the order is placed
- COD shoppers confirm or cancel with one tap
- Cancelled orders never leave your warehouse
Illustrative chat
The moment“Where is my order?” Shoppers ask by email, call and DM, and your team answers the same question all day.
Updates before they have to ask.
- Shipped, out-for-delivery and delivered updates from your store
- Tracking link in every update
- Questions about an order land in your shared team inbox
Illustrative chat
The momentMost shoppers buy once and forget you. Email offers sit unread.
Give shoppers a reason to come back.
- Back-in-stock and new-drop alerts for products they liked
- Campaigns to past buyers, sorted by what they bought
- Offers only go to shoppers who opted in
Illustrative chat
Your store
Connects to Shopify and WooCommerce.
Your products, carts and orders come into SAMWAD from your store, so the messages go out by themselves.
Shopify
- Product catalog synced to SAMWAD
- Cart reminders for abandoned carts
- Order, shipping and delivery updates
- COD confirmation before dispatch
- Back-in-stock alerts
Messages link shoppers to your Shopify checkout.
WooCommerce
- Product catalog synced to SAMWAD
- Cart reminders for abandoned carts
- Order, shipping and delivery updates
- COD confirmation before dispatch
- Back-in-stock alerts
- Checkout in the chat, with UPI or Razorpay
- Orders created straight in your WooCommerce store
Checkout in the chat works for WooCommerce stores in India.
Both stores connect through Samwad Shop, SAMWAD’s WhatsApp commerce module.
Explore Samwad ShopLink Shopify or WooCommerce and your WhatsApp Business number.
We write the templates with you and submit them to Meta.
Pick the ones you want. You can change the wording any time.
On another platform? Connect it through the SAMWAD API.
Customer story
How a wholesale marketplace grew on WhatsApp.
An online wholesale marketplace for small retailers talks to its customers on WhatsApp with SAMWAD.
In a year, its customer conversations on WhatsApp grew 16x. Read what it sends, and how it set things up.
Read the full story →Resources
More on WhatsApp for online stores.
Customer stories, whitepapers and guides for online stores and D2C brands.
FAQ
WhatsApp for e-commerce: FAQs
Want to see it with your own store? We’ll walk you through it.
Book a live demoCan SAMWAD send abandoned cart reminders on WhatsApp?
Yes. Connect your Shopify or WooCommerce store and SAMWAD sends a cart reminder after the delay you choose, with a link back to the cart. Reminders only go to shoppers who opted in to WhatsApp messages, for example at checkout.
Does it work with Shopify and WooCommerce?
Yes. Both connect to SAMWAD for catalog sync, cart reminders, order and delivery updates, COD confirmation and back-in-stock alerts. Other platforms can connect through the SAMWAD API.
How does COD confirmation work?
When a shopper places a cash on delivery order, SAMWAD sends a WhatsApp message asking them to confirm or cancel. You only ship the orders they confirm.
Can customers pay inside WhatsApp?
For WooCommerce stores in India, yes: shoppers can check out in the chat with UPI or Razorpay. For Shopify stores, messages link to your store’s checkout.
Can I send offers to all my customers on WhatsApp?
You can send campaigns to customers who have opted in to WhatsApp messages from you. SAMWAD lets you pick who gets each offer, for example past buyers of a category.
Do I need a developer to set this up?
No. Our team connects your store, writes the message templates with you and switches on the automations.
How much does it cost?
See the pricing page for plans. Meta’s WhatsApp charges are passed through at cost, with no markup.
The features behind it
Other industries →
For online stores
Connect your store to WhatsApp.
Start a free trial. Our team connects Shopify or WooCommerce and sets up your first automations with you.
Start free trialFor enterprises
Run WhatsApp at scale, on your terms.
Multiple numbers, on-prem or VPC AI, custom integrations and a priority SLA.
Book a live demo