01The challenge
A new clinic nobody nearby knew about
The clinic had just opened, and people living in the same community didn’t know there was a doctor close by.
Bookings came in slowly, and the few that did took time on the phone.
02What they switched on
Outreach and booking on WhatsApp
The clinic used SAMWAD to introduce itself to the neighbourhood and make booking simple.
- 1Campaigns →
Patient outreach
Residents who opted in hear about the clinic, its timings and its services on WhatsApp.
- 2WhatsApp Flows →
Book in the chat
Patients pick a time in a short form inside WhatsApp instead of calling.
- 3Message templates →
Confirmations and reminders
Each booking gets a confirmation, and a reminder before the visit.
See it in WhatsApp
One of the automations above, as the customer sees it.
Illustrative chat. Names and details are examples.Hello! Dr. Mehta’s clinic is now open in your society, Tower C ground floor. Timings: 9 am–1 pm and 5–9 pm.
10:40 amBook a visitGreat. Choose a time that suits you.
10:42 amChoose a slotBooked ✅ See you today at 6:30 pm.
10:44 am03The results
Known in the neighbourhood, and booked
Bookings grew by 50% once residents knew about the clinic and could book in a chat.
Staff save more than 10 hours of phone calls each week. These are the clinic’s own figures.
04What you can copy
Lessons for healthcare teams
- A new practice’s first problem is being known; tell nearby residents who opt in.
- Let patients book in the chat so interest turns into a visit.
How we measured
- 50% more appointment bookings. Growth in bookings after starting WhatsApp outreach and booking. Source: from the customer’s own reports.
- 10+ hrs of calls saved each week. Staff time no longer spent booking and confirming appointments by phone. Source: from the customer’s own reports.