Features

Everything you need to grow on WhatsApp. In one platform.

Ads that open chats, AI that answers them, campaigns that bring customers back and a team inbox that keeps every conversation in one place. All on the official WhatsApp Business API.

Start free trial Book a live demo
Official WhatsApp Business API No markup on Meta charges iOS & Android apps

01Acquire

Turn every ad, scan and click into a conversation.

Start chats where your customers already are, then qualify them automatically before they go cold.

Click-to-WhatsApp adsFacebook and Instagram ads that open a WhatsApp chat in one tap.
QR codesPut a WhatsApp entry point on packaging, in-store and in print.
Links for site & bioLet visitors start a chat from your website, emails and social profiles.
Lead-capture formsCollect name, city, budget and intent inside the chat.
Smart retargetingRe-engage people who clicked but didn’t convert.

Learn about Click-to-WhatsApp ads

Kaveri HandloomsSponsored
Festive edit.
Up to 30% off
Chat with usSend message
New leadChat started from Instagram ad
CapturedName · City · Budget
Illustrative example

02AI & automation

AI that answers, qualifies and books, around the clock.

Build chatbots without code, let SAGE handle open questions and let YARA pick up the phone.

No-code flow builderButtons, list replies and forms, with no coding needed.
SAGE AI answersUnderstands intent and context, not just keywords.
Human handoverPasses the chat to an agent in the same thread, with full history.
Bookings & qualificationBooks demos, site visits and appointments in the chat.
YARA voice agentMakes and answers WhatsApp calls in a natural voice.
ChatGPT & Claude connectorsWork with your SAMWAD workspace from your AI assistant.
AI template assistantHelps you write and submit templates for Meta approval.

Learn about AI chatbots

app.samwad.tech/flows
YARACalling back a warm lead

03Campaigns

Campaigns people actually open.

Send promotional and transactional messages to opted-in customers, personalised for each one and tracked in real time.

SegmentsTarget by tags, attributes, behaviour or past conversations.
PersonalisationAdd name, order ID, city or offer to every message.
Rich messagesImages, video, documents, buttons, lists and quick replies.
SchedulingPlan festive and launch campaigns ahead of time.
Transactional alertsOrder, delivery, appointment and payment reminders.
Template trackingSee approval status and quality checks before you send.

Learn about WhatsApp campaigns

app.samwad.tech/campaigns
ScheduledFestive offer · Fri, 10:00 am
Illustrative data

04Commerce

Your catalog, inside the chat.

Sync your Meta product catalog so customers can browse, ask questions and order without leaving WhatsApp.

Catalog syncProducts, images, descriptions and prices from your Meta catalog.
Product viewsEach product gets its own view inside the chat.
Order in chatCustomers pick products and place orders in the conversation.
Order updatesAutomatic confirmation, shipping and delivery messages.
Bot + agent helpA chatbot answers product questions, and an agent steps in when needed.
Real-time updatesChange product details once and your catalog stays current.

Learn about catalog marketing

Show me gifts under ₹999
Gift box ₹899
Stole ₹499
Diya set ₹349
Cushion ₹599
Order #4821 placed · 3 items
Order updateShipped · arrives Thursday
Illustrative example

05Team inbox

One inbox. Every agent. No missed chats.

Share one official number across sales, support and marketing, with routing rules that send each chat to the right person.

Rule-based routingAssign chats by group, region, product or campaign source.
Live statusNew, in progress and resolved, so nothing slips through.
Collision controlTyping indicators stop two agents replying at once.
Internal notes & tagsDiscuss a chat privately, invisible to the customer.
Audit trailSee who replied, when and how.
Mobile appsReply on the go with SAMWAD for iOS and Android.

Learn about the team inbox

app.samwad.tech/inbox
Auto-assignedSales · North → Rohan

06Analytics

See what’s working, in real time.

One dashboard for campaigns, conversations and chatbot performance, so every decision is backed by data.

Live dashboardCampaigns, contacts, open chats and bot replies at a glance.
Delivery & read trackingFollow every campaign from sent to read to clicked.
Chatbot insightsTop intents, handovers and drop-off points.
ReportsCampaign, conversation and chatbot reports for your team.
Illustrative data

07Developers & integrations

Built to plug into your stack.

Connect SAMWAD to your apps through the official WhatsApp Cloud API, real-time webhooks and ready-made connectors.

Cloud APIsSend messages and notifications from your own systems.
Real-time webhooksReceive events for messages, deliveries and replies.
Custom notificationsTrigger messages from user behaviour in your app.
Developer docsGuides and API reference on our documentation site.

Read the developer docs

WhatsApp Business APIOfficial Cloud API by Meta
Facebook & InstagramClick-to-WhatsApp ads
Meta catalogsProduct catalog sync
ChatGPTMCP connector
ClaudeMCP connector
APIs & webhooksYour own systems
iOS & AndroidSAMWAD mobile apps
CRM, ERP & dataCustom integrations · Enterprise
Need another tool?Ask us about your stack

08Compare

WhatsApp Business App vs SAMWAD.

The free app is great for a small shop. When you need to message at scale, automate and work as a team, you need the official API.

CapabilitySAMWAD (official API)WhatsApp Business App
Who you can messageAll opted-in customers, within Meta’s messaging limits, which grow with your accountBroadcast lists of up to 256 contacts, and only people who saved your number
Team accessShared inbox for your whole team, with routing, notes and live statusOne business number on your phone and a few linked devices
Chatbots & automationNo-code flows, AI answers and human handoverGreeting, away and quick-reply messages
AI agentsSAGE for chat, YARA for voice callsNot available
CampaignsSegmented, personalised and scheduled, with approved templatesManual broadcasts
AnalyticsDelivery, read and click tracking, plus chatbot insightsBasic message statistics
IntegrationsAPIs, webhooks, CRM and ChatGPT & Claude connectorsNot available

Messaging limits on the WhatsApp Business API are set by Meta and increase with your account’s quality and volume.

09FAQ

Feature questions, answered.

Want to see a feature in action? Book a live demo and we’ll walk you through it.

Book a live demo
Do I need coding skills to use SAMWAD?

No. Chatbots, campaigns and routing rules are set up in a no-code builder. Developers can use our APIs and webhooks for custom integrations.

Can my whole team use one WhatsApp number?

Yes. The shared inbox lets sales, support and marketing work from one official number, with routing rules, internal notes and live chat status.

What happens when the chatbot can’t answer?

SAGE answers open questions where it can. When a person is needed, the chat is handed to an agent in the same thread, with the full conversation history.

Can I send images, videos and buttons in campaigns?

Yes. Campaigns support images, videos, documents, call-to-action buttons, list messages and quick replies, using Meta-approved templates for messages outside the 24-hour customer service window.

Does SAMWAD help with template approval?

Yes. The AI template assistant helps you write templates, you can track approval status, and rejected templates can be edited and resubmitted.

Can I use SAMWAD from ChatGPT or Claude?

Yes. SAMWAD’s connectors let you look up contacts, review templates, prepare campaigns and understand your audience from ChatGPT or Claude.

Is there a mobile app?

Yes. SAMWAD is available for iOS and Android, so your team can reply to customers on the go.

For growing businesses

Launch your first WhatsApp campaign this week.

Free trial, guided setup and no markup on Meta charges.

Start free trial

For enterprises

Run WhatsApp at scale, on your terms.

Multiple numbers, on-prem or VPC AI, custom integrations and a priority SLA.

Book a live demo